Ilfracombe Bowls shortlisted for national award

Ilfracombe BC in North Devon has been selected from over 35 affiliated counties and 2,700 clubs across England as one of the five deserving Clubs nominated for the 2023 Club of the Year.

Being named in the shortlist is an incredible achievement for everyone at Ilfracombe BC and testament to the immense hard work in rebuilding the club.

Bowls England said: “With the real possibility of closure, Ilfracombe not only survived by excelled throughout the 2023 season, becoming a shining example of resilience and growth.

“Losing key players, battling with low membership, and facing financial challenges, the club’s turnaround is a testament to the remarkable efforts of individuals like Neil Mugleston, the club captain, and Barry Gifford, the club president and the club committee.

“Within a year, they transformed the club into a vibrant community hub with 83 playing members and a target of 100 by the new year.

“Their success lies in a one-club philosophy, embracing fun, friendship, fitness, and well-being. They managed to bridge the generational gap, shifting the average age from mid-60s to mid-40s, with an equal mix of genders. The introduction of various playing sessions, morning to evening, helped retain outdoor members through the winter, doubling membership income.

“The club’s competitive yet friendly approach, only losing one friendly match, attracted positive attention, drawing in three young men and rekindling interest in another, all appreciating the club’s friendly and family-oriented values. The club’s success story has resonated beyond, with other clubs seeking their advice and support.

“They’ve not only revitalised the club internally but also reached out to the community, inviting various groups to use the facilities and encouraging local businesses to engage. Their proactive approach in sponsorship, social media, and community involvement has transformed the club’s image from a hidden gem to the talk of the town.

“The club’s commitment to inclusivity and camaraderie is further exemplified by their fundraising for a junior player in need of new bowls. Their journey from near-closure to a thriving, inclusive community hub showcases the transformative power of change and a forward-thinking approach in ensuring the future success of the club.”