The developers behind plans for a multi-million-pound hotel in Westward Ho! have said they will appeal the councils decision to refuse the application right away.Proposals for the Whotel were refused unanimously by Torridge district councillors on Thursday for the second time in three months. The plans by developer Alan Smith including a 15-bedroom hotel, restaurant and spa were for land adjacent to the village green which is currently leased to Mr Smiths company, Westward Living, by Torridge District Council (TDC). Proposals for the hotel were first refused in January and then resubmitted but councillors once again said they could not support them. There was strong feeling in the room that Westward Ho! needed and deserved a luxury hotel but not on this site, said councillors. Many objectors complained the hotel would result in the loss of public open space but councillors were reminded this was not the case. The public has limited access to hold events on the square as part of the current lease. Under the Torridge draft local plan, the land is earmarked for tourism and recreational development. Cllr David Lausen said: Latitude 51 has really added something to the area and its regeneration, but Im afraid the hotel plans are still too large. The street scene would be changed to the detriment of the village and I really think its in the wrong place. Despite developers reducing the height of the building by a floor, councillors said it was still too big. Cllr Chris Leather added: It will spoil the vista looking down Golf Links Road where, at the moment, you can see the sea. Speaking after the meeting, Kathy Murdoch, of Westward Living, said the firm would appeal the decision. She also confirmed Westward Living had served notice on TDC to purchase the freehold of the land. Mr Smith added: Once the 56 days notice is served, as per our contract, that land will be ours and there will be no public access up to two metres from the toilet block.