New Ilfracombe Lidl store opens for business
A small crowd followed by a steady stream of curious shoppers turned out this morning (Thursday) for the opening of the new Lidl store in Ilfracombe. The deputy mayor, Councillor Bob Thompson, performed a ribbon cutting to officially open the 10,000 squar
A small crowd followed by a steady stream of curious shoppers turned out this morning (Thursday) for the opening of the new Lidl store in Ilfracombe.
The deputy mayor, Councillor Bob Thompson, performed a ribbon cutting to officially open the 10,000 square foot store, whose premises were sold to the European supermarket giant by The Co-operative Group in November.
Despite a chilly and wet morning, a small crowd gathered outside the store before 8am, eager to see what bargains were on offer.
After, Mr Thompson said he felt the new store would be a benefit to the community and that the opening was well received.
"I think it's important to have another supermarket in the town to help improve competition," he added.
On behalf of Lidl, development executive James Mitchell - responsible for finding and buying new premises, said the company had been keen to come to Ilfracombe.
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"We've been delighted with the response we have received from the public, both at our preview evening last night and with the opening this morning," he said.
"It represents our continued investment in North Devon, following our new Barnstaple store and another in Torrington later in the year.
"We know from experience in Barnstaple that a large number of people travel from Ilfracombe to shop there, so a local store will be an advantage and save many the need to make the journey."
"This store is comparable in size to most Lidl stores. It will stock the full range of Lidl products and customers will find everything they are used to seeing at our other stores and we look forward to serving them in Ilfracombe."
After a nationwide takeover of Somerfield by The Co-operative Group, the company was directed by the Office of Fair Trading to sell one of its Ilfracombe stores to avoid breaching competition rules.
The store was sold as a going concern in November and the former Co-op staff transferred to Lidl.