Big freeze hits charity coffers

THE big freeze in Devon has left donations and events at some of their lowest levels, children’s charity Action for Children says.

As 2010 draws to a close, Action for Children has seen most of its events from carol concerts to skydives, street donations to fund-raising dinners, being affected by the country’s adverse weather.

On average, Action for Children holds more than 70 separate fund-raising initiatives throughout December, but this year around 40 events have been cancelled.

This has led to a �50,000 decline in income, money that is key to the charity’s child neglect appeal which aims to raise vital funds to help deliver services to support vulnerable children and young people. Up to 1.5 million children and young people are currently affected by neglect in the UK.

This year’s carol service at Poundsgate Methodist Church in Newton Abbot had to be cancelled due to the icy conditions.


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The Rev Kevin Hooke said: “It was such a huge shame that our carol service could not go ahead due to the snow and ice! Christmas is a time when our community can show their support for children who really need their help, and we were really disappointed that we could not continue our support for the charity with this event.”

Andy Harris, Director of Fund-raising at Action for Children, said: ”The arctic conditions have dealt a damaging blow to the fund-raising support that Action for Children had hoped to benefit from this winter.

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“We’ve seen all sorts of events being cancelled, or running with low attendance, and donations in public places have fallen. People are staying at home, but the most vulnerable are facing the greatest levels of hardship.

“Our child neglect appeal is the real victim here, and we are urgently calling on the public to consider donating online. I strongly urge anyone who wishes to support the UK’s most vulnerable and neglected children to visit Action for Children’s website this Christmas to make a donation. It’s easy to make an online donation, by visiting www.actionforchildren.org.uk/donate.”

“Most of all we would like to say a huge thank you to all our supporters. It really shows how seemingly small local events make a huge difference in helping us to turn around the lives of the UK’s most vulnerable and neglected children.”

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