Bideford Coastguard members were called to the scene at Abbotsham Beach this morning (Thursday) to assist police and paramedics who were with the casualty. They discovered the man had lost his footing and fallen while trying to rescue his dog from the cliffs. The rescue helicopter from St Athan was called in and the coastguard team worked with the helicopter crew to stabilise and evacuate the casualty. They also worked with Hartland Coastguard Team to rig up the rope rescue gear to retrieve the dog from the cliff face. A statement on the Bideford Coastguard Facebook page said: Incredibly the man sustained relatively minor injuries and the dog was recovered unharmed. We wish them a speedy recovery. The coastguard urged people to keep their dog on a lead when near cliffs and said if they do fall, owners should not put themselves in danger attempting a rescue, but instead call the coastguard on 999.